Mora

Project description
Mora is a real estate firm based in Quilmes, dedicated to delivering high-fidelity services and strategic value to property investors. The visual challenge was to break away from traditional real estate aesthetic tropes to position the brand through a more sophisticated and contemporary lens.
We designed the brand's complete visual identity, aiming to reflect solidity, understatement, and elegance. Through a refined typographic structure, a balanced color palette, and a rigorous use of layout space, we developed a timeless visual language that conveys trust and aligns with the premium market positioning the firm projects.
Design: Vivar Estudio / Roumec Estudio
Client:
Mora
Type:
Brand Identity
Year:
2022






















